AMD’s graphics department gains market share
Graphics card sales figures from JPR show that while AMD's graphics department is gaining market share, volumes remain low compared to the past.
AMD’s graphics subdivision hasn’t outsold Nvidia since 2005 when it was known as ATI. However, the situation is starting to change. According to latest data from Jon Peddie Research, AMD is regaining market share from its rival, but volumes are still low compared to historical standards.
In the second quarter of 2023, AMD held 17.5% of the desktop graphics card market. This is an improvement from the 12% share in the first quarter but is still behind Nvidia’s performance from a year ago.
As you can see in the chart above, AMD has shown significant improvement from its all-time low of 10% market share in Q3 of 2022. It’s likely that the release of the Radeon RX 7700 XT and 7800 XT will help, but it’s doubtful that either one will be a game changer.
On the whole, desktop graphics card shipments increased by 2% in Q2 2023 compared to Q1, but were down 38% compared to the same quarter in 2022. AMD accounted for the majority of this increase.
It’s a very different story in the mobile market, however. Despite the launch of the Radeon 7600 GT, AMD’s market share in discrete GPUs is only 2.7% compared to Nvidia’s dominating 94%. Even Intel managed to secure 3.2% market share, highlighting AMD’s struggle in the laptop market.
However, when you consider integrated GPUs (iGPUs), it’s a much different story. AMD performs better when you compare iGPU shipments, and the company’s Phoenix APU with RDNA 3 based iGPU is very popular for handheld gaming rigs and budget gaming laptops.
Intel lacks a comparable product, and Nvidia doesn’t offer APUs, only discrete GPUs. This enables AMD to secure a greater share of the overall laptop market, despite the fact that the graphics card market is struggling overall.
Despite some positive figures, the PC graphics market and AMD’s performance still face challenges. Overall, volumes remain low compared to previous years, and the company historically held 30-40% of the PC graphics card market. It has a long way to go to regain that share.
You can find out more about JPR’s latest graphics card report via the official website.
The PC market is eager to see what the Radeon RX 7800 XT can do, and we will have our own thoughts to share on the subject in the very near future. Check back with us on our graphics card reviews page to see how the best AMD Graphics Card shape up.
